Demographic information can help your nonprofit to better identify your community's needs and to find gaps in its services. Using this data in a grant proposal can help make a case for the urgency of the community need that your nonprofit's mission addresses.
Some resources we recommend:
- The U.S. Census Bureau allows you to search by ZIP code, city, county, and/or state to find a specific area's income levels, ethnicities, ages, and other social characteristics.
- For regionally collected indicators or statistics, also check your local, county, and state government web sites, as well as your local public or academic libraries.
- Put what's happening in your community in a larger context at IssueLab, a service of Candid that lets you search thousands of social sector reports by subject. Many reports have helpful statistics such as demographic information.
- The Urban Institute also has interactive maps on a variety of subjects such as schools, housing and education.
You can find many more resources in the curated selection of websites below.
Dive in to this topic with the following Candid course: