Video
Updating Candid’s demographic questions: why, how, and what’s new?
Join Kelly Brown, founder of Viewpoint Consulting, Laia Griño, director of Data Discovery at Candid, and Michele Dilworth, senior director of Partnerships at Candid, in this webinar as they explore the significance of demographic data in your organization’s Candid profile.
Discover the benefits of using standardized demographic data and learn how the Demographics via Candid campaign simplifies data collection, sharing, and informed decision-making in the social sector.
Recording date: June 8, 2023
Use the following bookmarks to jump to sections of the training:
Introduction
- 00:00:04 Introduction to Candid
- 00:00:45 Demographics via Candid
- 00:01:27 Benefits to the sector
- 00:01:48 Our partners
- 00:02:00 Introducing our speakers
Why organizations collect demographic data
- 00:02:32 The importance of collecting demographic data
- 00:05:10 Data can reveal disparities and inequities
- 00:07:17 The tyranny of the taxonomy
- 00:09:20 Demographics/identity can be charged
How: Candid’s demographic data journey
- 00:11:43 Candid’s approach to collecting demographic data
- 00:12:45 Demographic data on Candid profiles
- 00:14:03 How many nonprofits are sharing demographic data?
- 00:14:24 A quick history of creating a demographic data resource for the sector
What's new?
- 00:17:37 3 “Stools” of social sector demographic data collection
- 00:21:38 Data dispersion- Data queries of enterprises
- 00:24:19 Important considerations
- 0:26:53 2023 Updates to race/ethnicity section
- 00:28:27 Implications of these changes
Q&A and next steps
Intended audience
- All levels of experience
- Board members
- CEOs, executive directors, upper management
- Fundraising & development staff
- Grant writers
- Marketing, communications, external affairs
- Nonprofit startups