Video

Video Strategy for Do-Gooders

This 60 minute workshop will help your organization craft an effective and integrated video strategy that will give you a solid ROI.

Topic(s)

Fundraising
Video

Using the 990 to Tell Your Story

More donors are looking at a charity's Form 990 before they decide to give. How can nonprofits use these tax forms to capture the attention and heart of their readers and explain their mission, work, and results in concise and compelling ways? David Reape of Ciuni & Panichi explains.

Video

Understanding Your Audience Using Google Analytics

Who are your website visitors? Where are coming from? What pages do they visit? Then what do they do? The answers can help you strategically craft content, make content hierarchy decisions, and be more informed about where and how to buy ads for maximum impact. Join Crispin Bailey of Kalamuna to learn how to optimize your content and target your website's visitors using Google Analytics.

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Video

Top Fundraising Trends to Capitalize on in 2021

Each year, Classy announces fundraising trends to look out for in the coming year, but unforeseen events and variables in 2020 made predicting this year’s trends, without a doubt, the most difficult yet.

Topic(s)

Fundraising
Video

Top 5 Do 's in Board Development with Lisa Hoffman

Lisa Hoffman, coach & consultant, shares her five tips for effective board development. Among her tips, Lisa emphasizes the need for ongoing recruitment, approaching accountability with grace, and developing a culture of appreciation between the board and staff. 

Topic(s)

Governance Boards
Video

Strengthening Online Engagement: Tweaking Your Social Media Strategy

Learn how you can start strengthening your organization 's online engagement with Luis Chabolla, Communications Director of Community Foundation Santa Cruz County. Luis will offer pro tips and knowledge that can be applied to all your social media channels today to invigorate engagement. 

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