Point on Prospecting (PoP) Talk: Data Analytics

In partnership with Foundation Center, Apra of Greater New York (ApraGNY) presents Point on Prospecting (PoP) Talks, interactive roundtable conversations that feature experts from within the nonprofit community collaborating on an array of subjects.   

On February 6, please join us for a PoP Talk focused on advancing the fundraising goals of nonprofits through data analytics.

The field of data analytics is one of the fastest growing disciples. Big data is being utilized across all business sectors, including in the nonprofit word where research departments are leading the way. From harnessing your existing data to identify new prospects and fundraising strategies, to simply setting up a data collection program, we will discuss how big data is transforming the field of development research and fundraising more generally.

This event is open to fundraising and nonprofit professionals of all stripes. Whether you are a member of a large development research team, a lone gift officer, or a one-person development shop, we welcome your participation in this unique peer learning experience.